Large and Grand Format Digital Printing, Dimensional Signs, Displays, Banners & Mobile Vehicle Advertising Wraps
594 E Bay Ave • Manahawkin NJ 08050
609-597-3399 • fax 609-597-3144

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How do you get special event signs-FAST? Give us a call! We produced 100 of these signs in less than 12 hours from initial phone call to completed product. Have a special need? Give us a call. Our diverse arsenal of signmaking technology allows us to be flexible!

By EMILY PREVITI Staff Writer, 609-978-2014
Published: Thursday, February 7, 2008

Staff photo by Bill Gross
BARNEGAT TOWNSHIP - Local business owners have launched a sign campaign to protest toll increases proposed to alleviate state debt.
Jim Episale put up one of the signs at Unshredded Nostalgia, the business he runs on Route 9 in Barnegat Township. He said he isn't sure that toll increases would affect his business, but is certain the tourism-based economy of southern Ocean County would suffer.
"They want to raise the tolls, fine, they haven't been raised in a few years," Episale said. "But this increase he's talking about - doubling and doubling and doubling and I guess it's five times he's going to do that - I think it's ridiculous. It's really putting the burden on the small, working-class person who's commuting every day."
Barnegat Township Chamber of Commerce President Jerry Thompson said Wednesday he and other chamber of commerce members printed the signs Friday and have been distributing them to residents and businesspeople.
Thompson said locals are excited that "somebody's doing something."


"It's all the residents that are going to be affected and that trickle-down effect is going to go to the local businesses," Thompson said. A local printing company rushed the order, he said.
"People are scared coming out against this," Thompson said. He cited the January arrests of Bogota Mayor Steve Lonegan and Somers Point lawyer and former Atlantic City Councilman Seth Grossman, who were oppoing the plan at a toll-increase public information session Jan. 19 in Middle Township, Cape May County. Charges against the two, related to protest signs and allgations of tresspass, were ultimately dismissed.
Thompson said the chamber was spurred to action after learning that the state Chamber of Commerce supports the debt reduction plan proposed by Gov. Jon S. Corzine.
"I'm totally amazed that they're supporting it," he said.
The state entity's Web site contains a statement outlining their support for the proposal, but does not directly address the increase in the amount and number of tolls statewide. Representatives did not return calls for comment.
Assemblyman Daniel Van Pelt, R-Ocean, Burlington, Atlantic, said Wednesday he plans to vote against the proposal.
"It's bad across the board," Van Pelt said.
Van Pelt said he would vote against it because 9th District residents cannot afford the $2,200 he estimates each would pay over the life of the plan. The increased expense of traveling the Garden State Parkway would encourage drivers to travel along local roads that are already congested and in disrepair, Van Pelt said.
The chamber will meet 8 a.m. today at the Nursing Rehabilitation Center, 859 W. Bay Ave. Freeholder Director Joseph Vicari will attend to speak about the toll plan as well as the economy and tourism in the area. The Board of Chosen Freeholders issued a statement Wednesday opposing the plan and calling for Corzine to reconsider it.
Vicari, also tourism liaison to the board, said the plan would devastate the local economy due to its dependency on tourism, which generates $3.2 billion in revenue each year.
"Sixty percent of the people commute every day," he added. "It will hurt the hard-working middle class men and women of Ocean County."
Wayne Pawloski, vice-president of the Barnegat chamber, said the organization's campaign could include protesting at remaining town hall events throughout the state, though not at the one scheduled today in Mays Landing.
"We're encouraging people to write the governor to voice their opposition," he said.
Barnegat Township officials spoke Monday night about their opposition to the increase. Contractors are scheduled to begin work on the parkway interchange this spring, which will include 35-cent tolls for northbound drivers exiting the Garden State Parkway and those entering the parkway to head south, according to John Hess, township engineer. The tolls aim to collect from drivers who would miss the toll about mile north of the Barnegat exit at milepost 67, Hess said.
"The double toll has nothing to do with the governor," Hess said. "What's proposed has always been proposed," he said about the toll plan for the Barnegat interchange.
Planning for the $30 million interchange expansion in Barnegat began in 1996.
To e-mail Emily Previti at The Press:
EPreviti@pressofac.com

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If you're a sign shop, be sure to take advantage of our ever expanding line of wholesale digital printing services. Here's a batch of magnetic team boosters. They're printed on the magnetic, and will then move to our computerized cutter for automated finishing.

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We're always looking for new way to improve the quality of our designs. Almost seems as if we're looking to "best" our best. That's a great thing for our clients—great design makes any sign or graphic a highly effective marketing tool. Take that same sign, give it a poor design, and it's effectiveness plummets. Here's an example of using some of the tools at our disposal to take what could be a drab, basic display sign, into an attractive piece of promotion.

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All too often signs are thought of as more of a necessity than a marketing tool. And often, business owners consider that the best way to approach a sign project is to purchase and install the lowest cost sign possible—just to get the job done. Small business owners that are successful, however, often approach their signage differently. Like any other business promotion, signage will return the investment you make in it. Quite literally, buy a cheap sign, expect cheap results. The next time you drive by a "super plaza" with all of the major chains, notice the big, elaborate, and often hard fought for signs. Do they erect these simply because that have big budgets to spend? No, they do so because they have no choice but to perform well and be successful in their location. They've invested heavily in location scouting, build out, employees and stock. They need too move that stock. Much the same way your small business needs to keep things moving. Take a look at your signage and mobile advertising vehicle graphics, the message it conveys about your business, and the return it brings.

Here are a couple of shots of recently completed jobs that are working over time and providing added return on their investment.

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This week's Sandpaper featured a nice article on the dedication of the VFW post's new sign. We completed this project a few weeks back—on one of the "warmer" days we've been lucky to have in between all of the cold. We created dimensional raised lettering on the Gerber Sabre CNC router and a dimensional logo cut to shape with a high resolution digital print vinyl face graphic. All elements were stud mounted to the building. The sign was dedicated in the memory of William Dondero—a truly great community minded individual who gave back tremendously to our island community.

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We're delighted to be featured in an article in the current issue of Digital Output Magazine! If you've read the article then you have a pretty good idea of our background and experience—and more importantly our commitment to producing great digitally printed graphics and dimensional signs. From magnetics, to direct to board printing, to banners, to vehicle wraps, to in store POP pieces, we're enamored with this business and truly enjoy what we do. Take a look around here at the blog or the main site (link). We've got quite a few photos here and on our flickr set, too.If you have any questions or potential projects that we may be of assistance with, feel free to email me or call at 888-597-3399. Thanks for reading the article and for checking us out.

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I was away from the blog all last week. Let's just say it was interesting.

So today I'm back to it. Late friday we accomplished a rush job for a wholesale client. In addition to our retail work, we produce digital printing and CNC routed signs for various resellers across the country. Here, we got to combine our digital printing with our CNC routing capabilities. We direct to board printed 3/16" gatorfoam panels at 600 dpi, and then post print finished them to a complete cut out shape on our router. This application is for a life size person cutout. We actually produce quite a few life size people cutouts, and gatorfoam is a perfect material for the application.

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It's truly rewarding to see our work "working" for our clients. Signs are a form of advertising that can work for your business or organization in many ways. Here, the lettering in the photo is the actual lettering Eric, our designer, custom created for the trailer. We sent the file to the Sandpaper and voila!

If you're looking for a hard working, effective marketing tool, signs and mobile advertising are hard to beat for the advertising value they present.

Tropical Island Cafe Digital Dimensional Sign.jpg, originally uploaded by typestries.

Here's a sign comprising one of our successful signmaking techniques: the marriage of digitally printed signs with dimensional signs. All to often in the digital world, designers think in "flat" and add "fake" dimension in the form of soft Photoshop shadows. That's a great way to harness the power of digital signmaking. An even better way is to combine our technologies. By utilizing our digital printers in combination with our computerized routing and cutting capabilities, we're able to take digitally imaged signage to the next level. Since I took this shot after dark with headlights blearing, it's difficult to see the dimensional effect of the layers of this sign. Under normal viewing conditions, this effect works very well. All of the type sits above the background, and all of the graphics are high resolution solvent ink digital prints on Oracal vinyl.